Overwhelmed by the idea of creating content for your business?
Our M.A.G.I.C. Formula Framework is the exact process you need to create a content strategy that positions you as the number one option in the minds of your ideal customers.
You have to believe and embody the fact that your business is the best option for your ideal customers to invest with.
mindset
This is where the work truly starts. Your view of yourself and your business will directly pour into your content. Through strengthening your mindset, creating content becomes easier because you'll be so connected with your business, that you stop obsessing over what other people think.
- Reconnect with your why
- Squash intrusive thoughts
- Audit who you follow on Instagram
- Create a mental and physical space that inspires you
- Define what makes YOU the shit
- Get clear about what you really want content to do for you and your business
MINDSET
ATTRACTION
GETTING PAID
IMPLEMENT SYSTEMS
CREATE
Content without brand strategy will leave you attracting customers that don't actually need what you're selling.
attraction
Instead, we need to clearly identify who your business is in place to serve and why customers should buy from you vs. your competitors. Your brand strategy is the literal foundation for your content strategy. Attraction marketing allows your content to do the heavy lifting for you.
- Market research to better understand your community's needs.
- Craft your relatable brand story
- Establish your brand identity (brand voice, brand personality, ideal customer)
- Create brand messaging that addresses the pain points and desires of your ideal customer
- Map out the brand pillars that you want to be positioned as the go to for
MINDSET
ATTRACTION
GETTING PAID
IMPLEMENT SYSTEMS
CREATE
we've all had the icky feeling when selling, but the reality is selling is what gets you paid.
getting paid
Your customers are fortunate that you've decided to sell because your business is in place to help them solve a problem. It's a fair exhange of value. Content allows you to serve your community and guide them to them purchase.
- Create your customer journey
- Fully understand how your offer or product will impact your customer's life for the better
- Map out a sales calendar to align your content with
- Learn how to use social media to sell in a way that actually feels aligned with YOU
- Create a visibility strategy that will help you attract more leads
MINDSET
ATTRACTION
GETTING PAID
IMPLEMENT SYSTEMS
CREATE
Without systems you'll easily find yourself feeling all over the place when it's time to create content.
implement systems
By creating a content work flow based on your ideal work schedule, you can leave content burnout behind. The goal is to automate and organize in a manner that will put more time back in your day without sacrificing attracting new customers.
- Establish your content creation workflow
- Create a system to organize your content
- Automate the posting process
- Create a flow to repurpose content easily to any platform, in any format
- Create a link in bio that automatically leads customers to the next phase of the buying journey
MINDSET
ATTRACTION
GETTING PAID
IMPLEMENT SYSTEMS
CREATE
this is the part most people skip to, but it's last for a reason. creating content that converts is dependent on every other step in this formula.
create
Creating content is known for being one of the most time consuming portions of your content strategy. Our goal at BGM is to help you cut that time in half because you know exactly what to create and how to do it.
- Create graphic templates for continuity and ease
- Use your sales calendar to create a content plan that aligns with your business goals
- Get comfortable using video, in various formats to market your business
- Understand the breakdown of writing for your brand
- Leverage your brand strategy to insure all the content you create is purposeful
- Learn how to create high quality images right on your phone
MINDSET
ATTRACTION
GETTING PAID
IMPLEMENT SYSTEMS
CREATE
OUR STEP BY STEP PROCESS
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Choose how you want to work together
The process stays the same,
you get to decide where you start.
Let our team create your content strategy and manage the execution.
DONE FOR YOU
03.
Partner with us to create a custom strategy for your business and learn how to execute it.
DONE WITH YOU
02.
Resources to help you conquer content on your own.
DIY
01.
from $97
No more spending hours on IG searching for the latest Reel trends and stressing over how to use them. Keep it Reel gives you access to a database of sounds, updated bi-weekly, that will you leverage the Reels attract new customers.
Keep it Reel
LEARN MORE
diy
from $497
With in-person and virtual options, this two-day workshop series sets you up to create your content strategy and get hands on support while you jumpstart the execution process.
The Content Party Workshop
LEARN MORE
with you
from $2500
This 1:1 VIP Day experience gives you our undivided attention while creating your custom content strategy, helping you go from overwhelmed to excited to hop online and market your business.
Content Strategy in a Day
with you
LEARN MORE
from $2500
Do you have a small team that's eager to make their presence known on social media without distracting them from their day to day duties?
This private workshop is a version of our "Content Party" and is catered specifically to your needs.
Private Group Workshop
SCHEDULE A CALL
with you
from $500
Ready to hand over some of your content creation? Through User Generated Content (UGC) our team will create relatable content specifically for you to use on your social media channels, allowing you to build deeper connection with your community, thus leading to an increase in sales.
We specialize in products based business and lifestyle content featuring black and brown women.
User Generated Content
